婦女對乳房攝影車服務之滿意度與持續使用意圖
婦女對乳房攝影車服務之滿意度與持續使用意圖
藍毓莉a 陳星助b 陳建智c
摘要
目的：本研究主要探討婦女對乳房攝影車之滿意度與持續使用意圖。
方法：採橫斷性設計，以立意取樣的方式以接受乳房攝影巡迴車之婦女為研究對象，採問卷訪談方式收集資料，共計有效問卷為408份。
結果：1.受訪者對於乳房X光攝影車的認知與期望相當高，平均值為4.12分；2.受訪者對於乳房X光攝影車的整體滿意度相當高，平均值為4.01分； 3.受訪者對於乳房X光攝影車的持續使用意圖達4.08分。4.使用乳攝車婦女之已婚者，其持續使用意圖較高。5.使用乳攝車之婦女其滿意度與持續使用意圖具有顯著相關。
結論：本研究結果可提供健康管理相關政策之參考，有效提昇乳癌防治服務品質。
關鍵詞：乳房攝影巡迴車、認知與期望、滿意度、持續使用意圖
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Exploring the Satisfaction and Continuous Usage Intention of Digital Mammography
Car Service in women
Yu-Li Lana Hsing-Chu Chenb Chien-Chih Chenc
Abstract
Purpose： The present study aims to study the satisfaction and continuous usage intention of digital mammography car service in women.
Methodology：The study uses a cross-sectional survey design to examine the hypothesis. The purposeful sampling technique is administered to select women who accept digital mammography car service. Data was collected by questionnaire, a total of 408 valid surveys were collected for analysis.
Result：1. Participants’ perceptions and expectations with digital mammography car service is very high, with an average of 4.12 points；2. Participants’ overall satisfaction with digital mammography car service is very high, with an average of 4.01 points；3. Participants’ continuous usage intention with digital mammography car service is very high, with an average of 4.08 points；4. Continuous usage intention of the married women who use digital mammography car service is higher；5. Satisfaction is statistically significant related to continuous usage intention for women who use digital mammography car service.
Conclusion：The result of this study can be used for setting health management policies and improving service quality of breast cancer prevention and treatment.
Keyword：Digital Mammography Car Service, Perceptions and expectations, Satisfaction, Continuous usage intention
